---
title: "Free follow-up text & email templates for trades"
canonical: https://getownerops.com/tools/follow-up-messages
markdown: https://getownerops.com/tools/follow-up-messages.md
author: "Fernando Fernandez"
published: 2026-10-13
updated: 2026-10-23
---

> Markdown copy of https://getownerops.com/tools/follow-up-messages. The HTML page is the canonical version.

# The follow-up you meant to send.

Choose a situation. Get a short sequence of texts and emails with your business details.

**In short:** Pick a situation (missed call, after-hours form, estimate, unpaid invoice, or review request) and your trade, and get a short sequence of ready-to-edit texts and emails with your business details. The kit never sends anything; you copy and send.

By [Fernando Fernandez](https://www.linkedin.com/in/fernando-fernandez-8744786b/) · Published Oct 13, 2026 · Updated Oct 23, 2026

Tone

Saved only in this browser. Nothing is sent to your customers.

## Your message sequence

Replace every [bracketed detail] and review before sending. SMS may use multiple segments.

Immediate / SMS / 130 characters

Hi [Customer name]! [Business name]: Sorry we missed your call. What AC/heating help do you need? Reply here or call [Your phone].

## Before you send

- Only text people who contacted you or are customers; no cold texts. A prior inquiry or customer relationship is not blanket permission for automated marketing: obtain the consent required for the message and system you use. [Source ↗](https://www.law.cornell.edu/cfr/text/47/64.1200)
- Honor STOP and other reasonable opt-out requests; stop sending texts to anyone who opts out. [Source ↗](https://www.law.cornell.edu/cfr/text/47/64.1200)
- Texas SB 140 includes text messages in telephone-solicitation rules. Check applicable Texas solicitation requirements before sending marketing texts. [Source ↗](https://capitol.texas.gov/tlodocs/89R/billtext/html/SB00140F.htm)
- Ask for an honest review, with no incentives, and do not screen requests by whether a customer is happy. [Source ↗](https://support.google.com/contributionpolicy/answer/7400114)

## Want this handled for you?

Operations audit: $500, credited toward your build. The first 3 San Antonio shops get it free in exchange for a case study. [See a sample audit](https://getownerops.com/sample-audit).

[Book an operations audit](https://getownerops.com/apply?offer=follow_up&source=tool_follow_up)
